A corporate appraisal of the importance of trademark registration is not sufficient. It protects a company from phoney and fraudulent intrusion. A trademark owner may decide to transfer, sell, or franchise their intangible asset. It is considered intellectual property. Moreover, having a Trademark Certificate might help a company's legitimacy. Because it gives customers a good impression of a brand's dependability and ability to get high-quality goods.In case you doubt that your trademark is being copied by anyone else, you can take up the issue legally and sue them if you have registered your logo, brand name or slogan. Customers will identify a particular product or service only with the brand. Registering a trademark ensures that competitors will not use it and hence it remains as a company’s unique asset. The trademark can be a valuable asset in case your brand creates a name and succeeds. It can be commercially contracted, sold and franchised.
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